Business

Ancient Wayves River & Hiking Adventures, a Diné-owned tour company based near Bears Ears National Monument, has been named the top tourism experience in the United States by JRNY Magazine’s 2025 America Awards.

A Navajo nonprofit and a long-standing housing partner working with Navajo and Hopi communities have secured major funding from the Federal Home Loan Bank of San Francisco’s Access to Housing and Economic Assistance for Development program.

A new chapter in local business development opened in Shiprock with the soft launch of a full-service Ace Hardware store owned and run by a Navajo family enterprise with deep roots in the region.

On any given day inside Rio West Mall, shoppers passing by Asdzaa Boutique are met with a warm smile from owner Jeraldine Largo and a visual feast of silvery concho belts, beaded jewelry, and tasseled handbags

Four friends from Chinle High School embarked on a journey that intertwines cultural heritage with modern fashion. Their shared dream was to create a clothing brand that not only represented their Diné roots but also resonated with the contemporary world. This dream gave birth to KÓ SÓ, a brand that translates to “fire star” in Diné Bizaad.